Who we are
Leading the region’s tourism industry
From Torquay in Victoria to the South Australian border, this spectacular region is not only unique in its geographical boundaries but also in its rich diversity of product offerings including nature based experiences, supported by touring, history and heritage, food and wine, walking, cycling and events ‘on and off the coast’.
It is a place of contrasting natural beauty, where unexpected hinterland waterfall walks reveal dappled lush forests at the edge of lively salt-washed villages, rugged oceanic splendour and raw seascapes.
Great Ocean Road Regional Tourism Ltd was established in November 2013 to take a holistic approach in leading the development, marketing, advocacy and management of tourism for the Great Ocean Road region. It takes in the geographical area from Torquay to the South Australian border, including the local government areas of Colac Otway, Corangamite, Moyne, Warrnambool, Glenelg and the Surf Coast.
This website is a resource for the tourism industry in the Great Ocean Road Regional Tourism catchment area, and related industry stakeholders.
Visitor travel information can be found on our consumer website: www.visitgreatoceanroad.org.au
To provide leadership for the development, marketing, management, advocacy and facilitation of sustainable yield growth of the regional visitor economy.
The Great Ocean Road region will be Australia’s foremost sustainable tourism region providing outstanding seamless visitor experiences to drive yield and dispersal growth. Its community and stakeholders value the contribution of tourism to the economic, environmental, social and cultural health of its destinations and the region.
- ACTIVELY LISTEN, ENGAGE and INFORM
- LEAD, FACILITATE, COLLABORATE and COOPERATE
- GOVERNANCE and MANAGEMENT EXCELLENCE
We can help develop your business
Become a Business Partner
Join us to build a strong and flourishing region by becoming a business partner. A range of opportunities have been developed to suit the needs of businesses across the region.
Our mission is to provide leadership for the development, marketing, management, advocacy and facilitation of sustainable yield growth of the regional visitor economy.
Connect with Great Ocean Road Regional Tourism to receive the monthly enewsletter and regular communications specifically for tourism businesses in the Great Ocean Road Region.