Growing the visitor economy for the Great Ocean Road region…

Great Ocean Road Regional Tourism is your Regional Tourism Board stretching from Torquay to the South Australian border. Working with the local municipalities, local tourism associations, Tourism Victoria as well as our local tourism and tourism related operators. Our aim is to work collaboratively in order to make the Great Ocean Road Region the destination of choice and help our region prosper.  As a recently established organisation, initial strategic focus between 2014-17 will include:

  • Increase length of stay and yield
  • Increase geographical dispersal
  • Increase visitor satisfaction

Great Ocean Road Regional Tourism Ltd’s (GORRT)  Strategic Business Plan 2013-16 identifies four pillars to guide operations and facilitate achievement of the organisation’s vision.

1. Tourism Development
2. Tourism Marketing
3. Tourism Management
4. Advocacy

The Strategic Master Plan for the Great Ocean Road Region Visitor Economy 2015-2025 will guide the region over the next 10 years.

As one united region, we are better together!

Current Projects

The Strategic Master Plan for the Great Ocean Road Region Visitor Economy 2015-2025 has now been launched. We invite you to read the summary and full version of the document which will be used to guide the region over the next 10 years.

Strategies and plans

Great Ocean Road Regional Tourism are involved in creating strategies and plans available that can assist with business development and regional growth.

Emergency Information

What Visitor centres will be open Code Red days?

Victorian Visitor Centre Closures on Extreme or Code Red Fire Danger Rating days:

  • 12 Apostles Visitor Information Centre – Port Campbell – (Code Red FDR)
  • Colac Visitor Information Centre
  • Castlemaine Visitor Information Centre – (Code Red FDR)
  • Daylesford Regional Visitor Information Centre – (Code Red FDR)
  • Heathcote Visitor Information Centre – (Code Red FDR)
  • Maldon Visitor Information Centre – (Code Red)
  • Marysville Visitor Information Centre – (Code Red FDR)
  • Woodend Visitor Information Centre – (Code Red FDR)
  • Dunkeld & Grampians Visitor Information Centre – (Extreme FDR)

Emergency www

Plan Ahead – Stay Cool – Hot Cars Kill – Drink Water – Stay with others

Bushfire safety advice for travellers

bushfiresafety

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Free visitor bushfire safety resources available for your business

bushfiresafety

This summer, DEDJTR Tourism branch and the Country Fire Authority (CFA) are continuing to offer tourism businesses free resources that can be used to inform visitors about bushfire safety.

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We can help you develop
your business

Become a Business Partner

Join us to build a strong and flourishing region by becoming a business partner. A range of opportunities have been developed to suit the needs of businesses across the region.

VIEW THE PROSPECTUS

Think differently

Our mission is to provide leadership for the development, marketing, management, advocacy and facilitation of sustainable yield growth of the regional visitor economy.

VIEW THE PLAN

Keep Updated

Connect with Great Ocean Road Regional Tourism to receive the monthly enewsletter and regular communications specifically for tourism businesses in the Great Ocean Road Region.

REGISTER NOW

Our Destinations

Great Ocean Road Regional Website

Call us on 03 5561 7894